The CBB Group is excited to announce the successful sale of Sattwa Enterprises, Inc., a renowned manufacturer specializing in certified organic and fair trade black tea, including premium Chai tea concentrate and dry Chai loose leaf tea. Sattwa Enterprises, Inc. has built a strong reputation over the past 20 years, positioning itself as a pioneer in the Chai tea market and earning recognition as one of the premium brands in the industry.
The company employs multiple contract manufacturers to produce its high-quality products, ensuring that every batch meets rigorous organic and fair trade standards. These products are then distributed through an extensive network of over 60 independent distributors, who primarily target specialty food service coffee roasters. This efficient and effective distribution strategy has been integral to the company's success and market reach.
The new owner, based in Minnesota, plans to integrate Sattwa Enterprises, Inc. into his portfolio of family-owned and operated businesses. This acquisition is expected to bring fresh perspectives and continued growth, leveraging the company's established brand and market presence.
The sale was expertly negotiated by Brent Freeman, whose thorough understanding of the business and market dynamics facilitated a smooth and favorable transaction. Freeman's expertise ensured that the interests of both the buyer and the seller were well represented, leading to a successful closing.
The CBB Group is proud to have played a role in this important transaction. With the new ownership, Sattwa Enterprises, Inc. is well-positioned to continue its legacy of excellence in the Chai tea market, expanding its reach and maintaining its commitment to quality and sustainability.